Beauty of the Future
Beauty means harmony. It’s about creating beauty for both myself and the environment, rather than beauty just for me.

Photo of Co-founder Maria Jung's skin showing a sensitive reaction to chemical cosmetics

[실제 화학 화장품 민감 반응한 정마리아 대표 피부 사진]

I graduated from graduate school in cosmetics and dedicated my life to cosmetics. I used products that cost over 800,000 KRW. But then, in 2014, something changed. Whenever I applied cosmetics, my skin would swell and turn red, as if it had been burned. After that, I became unable to use cosmetics due to a sensitive reaction to chemical ingredients. It was incredibly difficult to give up the products I loved, but this experience led me to deeply reflect on true health and true beauty. I made the decision to create cosmetics that are completely free of preservatives and chemicals, made fresh. Nature’s products, made through nature’s methods, with ingredients of the highest quality—that’s how TOUN28 was born.

Farm to Production

We grow, research, and produce everything ourselves.

Who would care to make something if it's not visible? While the origin of food is clearly labeled, there’s no way to know where the ingredients for cosmetics come from or how they are made. That’s why the first thing we did after founding TOUN28 was not to set up a marketing team, but to establish a research lab and a farm. While we can’t yet grow all our ingredients, we are starting with the most important ones. All of our bar and cleansing products are directly researched at the TOUN28 research lab.

"The best products have always been the same across any field: simple, unadorned, but made with the finest materials."

Co-founder Maria Jung